Our store at DeKalb Market opens again today at noon, which is nice because we’ve got TWO NEW CUPCAKES! And instead of talking about cats or robots today, I’m actually going to talk about baking.
I totally mean it, flabbergasted cat! (ok, so maybe I wasn’t able to do this without cats)
First up on the schedule is The Pickett. Jeremy Pickett is a master carpenter/designer we met a few years back when we were the dessert vendor for the sorely missed Red Hook Mercado. He was a fan who quickly turned into a friend, and then last year he decided to custom build all the wood features of our DeKalb shop for us. Because he’s seriously just the greatest guy ever.
When you’re the greatest guy ever, you get a cupcake named for you. We took a cue from his favorite dessert, the sublime profiteroles from Balthazar, to create the Pickett: our buttery vanilla cake topped with our vanilla bean custard buttercream, then coated in homemade feuilletine, then drizzled with chocolate.
Our second new cupcake was invented on Sunday night while we were lying in bed, and Matt says “You know what I could really go for? A brown sugar cupcake filled with a sour cream bavarian custard, with sour cream bavarian buttercream, slivered almonds, and blueberries. Who do you think makes something like that?”. To which I replied “Costco”, and he said “Really?”, and I said “No, dumbass- those are the types of cupcakes WE make”, and he said “DAMNIT!!!”.
This is often how the R&D process works, by the way.
We originally had Strawberry Rhubarb on today’s schedule, but as luck would have it, someone went to our produce market before we could get there and bought aaallllll the rhubarb. So now thanks to divine intervention, you can get Matt’s dream cupcake at stores today instead of having to wait three more days til this weekend’s Robotfest at DeKalb Market. (ok, so I wasn’t able to do this without mentioning robots at least once, either)
Clockwise from front: Caramel Macchiato, Blueberry Blintz, The Pickett, Tres Leches
NEW! The Pickett: Vanilla cake, vanilla custard buttercream, feiulletine, chocolate sauce
NEW! Blueberry Blintz: Brown sugar cake filled with sour cream bavarian, sour cream custard buttercream, blueberries, candied almonds
Caramel Macchiato: Mocha cake, caramel macchiato buttercream, chocolate espresso beans
Tres Leches: Three milk soaked brown butter cake, dulce de leche buttercream, caramel shards
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Cupcakes Available at:
Robicelli’s at DeKalb Market: 138 Willoughby Street, Downtown Brooklyn
Hom: Third Avenue and 88th Street, Bay Ridge
Tazza: Clark Street off Henry, AND Henry off Atlantic, Brooklyn Heights
Battery Place Market: 77 Battery Place, Battery Park City AND 200 West Street, Goldman Sachs Building
Joe Columbia University: West 120th btwn Broadway & Amsterdam, Morningside Heights
Simon Sips a secret coffee bar inside 1185 6th Avenue soft opening today….sneak in through the back alley under the scaffolding….shhhhhh…..
Queen City Cupcakes: West Main Street, Patchogue, Long Island
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Whoopie Pies Available At:
Robicelli’s at DeKalb Market: 138 Willoughby Street, Downtown Brooklyn
Red Hook Lobster Pound: 284 Van Brunt Street, Red Hook
Tazza: Clark Street off Henry, AND Henry off Atlantic, Brooklyn Heights
Simon Sips
Queen City Cupcakes: West Main Street, Patchogue, Long Island
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Brownies Available At:
Robicelli’s at DeKalb Market: 138 Willoughby Street, Downtown Brooklyn
Queen City Cupcakes: West Main Street, Patchogue, Long Island
Simon Sips
Oaxaca Tacos: 250 4th Avenue- Park Slope Brooklyn; 251 Smith Street Cobble Hill Brooklyn; 16 Extra Place, LES Manhattan
