DID YOU PLACE YOUR THANKSGIVING ORDER YET?!?!? HUH?!?!?! DIDJA DIDJA DIDJA?!?!?!
I have to lead with that because even though I thought Thanksgiving was an entire week away, we’ve apparently already skipped straight ahead to Christmas. I stopped into Starbucks today and the carols were blasting, the decorations were everywhere, and Thanksgiving blend has already been put in the vault in favor of Christmas roast (which tastes remarkably like elf blood and cheer! It’s delicious!).
I’m glad “the man” made me switch to a more joyful coffee a bit prematurely, because today I began the build out of our space at the Union Square Holiday Market! It’s painted a lovely shade of paint called Red Velvet (not kidding). I assembled all our Flurms and Shmurgens from Ikea and the table my dad custom made for us in a 25 square foot booth, and strung up 1100 Christmas lights so our booth glows like the sun. That last part is really important as I managed to get lost in the market 7 times today, so I want to give you guys a chance to find us.
Even in the first day of build-out, this market is already one of the most beautiful things I’ve ever seen. I cannot wait for you guys to come down and visit us.
So while I was busting my ass getting the booth all ready to go for you guys, what was Matt doing to put you guys in the Christmas spirit?
Yep. Christmas spirit.
He also put a shirt on and made these cupcakes, and what do you know, there’s a new fall flavor in there! Trotting it out for you to love it, just to cruelly rip it away at the end of the week and forcing it into the depths of the vault! We can be such jerks sometimes!
Clockwise from front: Pear Cardamom Ginger, Cinnamon Bun, Apple Maple Crisp, Butternut Spice
NEW!!! Pear Cardamom Ginger: Pear cardamom cake, honey spice buttercream, candied ginger
Cinnamon Bun: Cinnamon sugar cake, cream cheese buttercream, streusel, cinnamon butterscotch
Apple Maple Crisp: Apple cake, vanilla buttercream, roasted apple butter, oat crisp, maple syrup
Butternut Spice: Butternut squash cake, vanilla buttercream, candied pumpkin seeds
Available at:
Robicelli’s at DeKalb Market: Flatbush Avenue Ext and Willoughby, Downtown Brooklyn
Hom: Third Avenue and 88th Street, Bay Ridge
Cafe at Sam’s Bakery: 94th Street off Third Avenue, Bay Ridge
Tazza: Clark Street off Henry AND Henry off Atlantic, Brooklyn Heights
Radish: Bedford Avenue off North 8th, Williamsburg
Battery Place Market: 77 Battery Place, Battery Park City
Joe- Columbia University: West 120th Street btwn Broadway & Amsterdam, Morninside Heights
Red Hook Lobster Pound *Whoopie pies only*
Queen City Cupcakes: 62 West Main Street, Patchogue, Long Island
This is sort of the sad part of fall for me, because I wait all damn year for the fall flavors to come back, and now as we burn through the schedule and get closer and closer to Thanksgiving, we start putting them back in the vault til 2012. Most of what you’ve seen this month will not be going back to stores this year, and we’re almost done baking off our batters for DeKalb. I try to be optimistic and think about all the exciting new Holiday flavors that are coming up, like Port Poached Pear, Chocolate Paneforte and Milk & Cookies, but I still know what the end of fall means……

Sad Panda is not looking forward to shoveling snow this year.
Ok, enough with this sadness nonsense. Let’s talk happy stuff- like:
being mentioned by New York Magazine for the “Pumpkin Beyond Pie” feature! Seriously, every time we’re mentioned on a list that includes Francois Payard and Jacques Torres, I need to slap myself. Chef Torres is the entire reason I wanted to go into pastry when I was 15 years old (thanks to his amazing ‘Dessert Circus’ program on PBS), and Payard is on a very high pedestal in my book. And now Chef Torres and I are neighbors at DeKalb Market! Fifteen year old Allison it totally freaking out over it!
Of course, this whole slideshow is a reminder that you need to get your Thanksgiving orders in ASAP. If you don’t want to order through us, you CAN order at your local Robicelli’s retailer- all our Thanksgiving flavors are going to stores both Monday and Wednesday next week. Now I’m going to quit nagging you about it- because there’s still two more blog posts this week where I can do that and I need to save my strength.
Cupcakes! Go eat!
Clockwise from front: Cinnamon Bun, Sweet Potato Pie, The Julia, Apple Maple Crisp
Cinnamon Bun: Vanilla cake dotted with cinnamon sugar, cream cheese buttercream, streusel, cinnamon butterscotch
Sweet Potato Pie: Sweet potato cake, vanilla buttercream, bourbon pecan
The Julia: Pear brandy cake, brandy buttercream, brandy snap cookie
Apple Maple Crisp: Apple cake, vanilla buttercream, roasted apple buttercream, oat crisp, maple syrup
Available at:
Robicelli’s at DeKalb Market: Corner of Flatbush Ave Ext & Willoughby, Downtown Bklyn
Aloha Grinds: 3rd Ave off 77th Street, Bay Ridge
Bagel Schmagel: 3rd Avenue off 76th Street, Bay Ridge
Cafe at Sam’s Bakery: 94th Street off Third Avenue, Bay Ridge
Crespella: 7th Ave off 9th Street, Park Slope
Tazza: Henry St off Atlantic AND Clark Street off Henry, Brooklyn Heights
Cake Shop: Ludlow St btwn Stanton & Rivington, LES
Joe Columbia University: West 120th Street btwn Broadway & Amsterdam, Morningside Heights
Queen City Cupcakes (Tuesday): 62 West Main Street, Patchogue, Long Island
Today we’re releasing TWO new flavors, because we only have a limited amount of time in which we can do our fall flavors, and we think of new ideas faster than we can make them.
And yes, FALL flavors. I don’t care if it’s 90 freaking degrees outside. I’ve been wearing a scarf and hat all week just out of principle. If I could take a stand against Matt with the pajama jeans, I certainly can take a stand against Indian Summers as well with neckwear. You hear me, fall! No more of this crap! I demand at least 70% more crisp breezes!
Now to our new flavors, Pumpkin Pie and Tarte Bourdaloue. The first, well, you all know what pumpkin pie is. The second has been on Matt’s list for a long while- Tarte Bourdaloue is a classical French tart that was the first thing he ever learned to make in pastry school (I believe he also made it when he was the Bread/Pastry Chef at Lutece). We know a lot of people haven’t heard of it, but by golly EVERYONE has heard of cupcakes, so we hope by cross-pollinating it’ll make you want to go and seek out a proper one, or perhaps try your hand at making one yourself. It is insanely, insanely delicious.
And also, everyone said that pie was the new cupcake, but we’ve turned pie into cupcakes! Who’s laughing now, pie?!?!?!? WHO’S LAUGHING NOW?!?!?!?!?
And look at the location list for today- there’s a new one in there, in TriBeCa!
Clockwise from front: Tarte Bourdaloue, Chocolate Caramel Pretzel, Apple Maple Crisp, Pumpkin Pie
NEW! Tarte Bourdaloue: Pear cake, almond buttercream, white wine poached pear, roasted almonds
NEW! Pumpkin Pie: Pumpkin cake, vanilla buttercream, crushed pate brisee
Chocolate Caramel Pretzel: Chocolate cake, salted caramel buttercream, crushed pretzels, caramel & ganache drizzles
Apple Maple Crisp: Apple cake, vanilla buttercream, roasted apple butter, oat crisp, maple drizzle
Available at:
Robicelli’s at Madison Square Eats: Corner of 25th and 5th
Robicelli’s at DeKalb Market: Corner of Flatbush & Willoughby, Downtown Brooklyn
Hom: 88th and Third Avenue, Bay Ridge
Blue Apron: Union Street off 7th Avenue, Park Slope
Tazza: Henry Street off Atlantic AND Clark off Henry, Brooklyn Heights
Radish: Bedford off North 8th, Williamsburg
Joe Columbia University: West 120th btwn Amsterdam and Broadway, Morningside Heights
Brooklyneer: 220 West Houston Street, West Village
NEW MANHATTAN LOCATION!!!
JEM: 355 Broadway off Franklin Street, TriBeCa
Queen City Cupcakes: 62 West Main Street, Patchouge, Long Island
Red Hook Lobster Pound: 284 Van Brunt Street, Red Hook (Whoopie Pies Only)
Even with some last minute finagling, we couldn’t manage to get out of working on Friday- our 5th anniversary. I wouldn’t make it home from Madison til at least 10, and we had to be up by 8 the next morning. Yes, it was incredibly disappointing, but I’m used to it- even if I do miss romance something terrible.
Matt texts me to say that he wants me to hurry home, because he’s got a special surprise waiting for me. I don’t know what it could possibly be, but I decide maybe all is not lost, so I’m going to pick up something sexy for us after work. And in my marriage, something sexy doesn’t come from Fredrick’s- it comes from Eataly.

I filled a basket with sexy marbled bresaola and proscuttio, paper thin slices of capicola and sopressatta, olive oil breadsticks, oozing cheeses and slabs of focaccia. Oh my God it was so gorgeous I’m getting all tingly just thinking about it.
Since my impromptu shopping trip has made me late, I hop in a cab, and start playfully texting him that I’ve got a surprise for him myself. The rest of the texts get pretty unprintable for this blog, even though I was referencing food the whole time, and Matt was…..well, you’ll see in a second.
I hide the bag behind my back, open the front door, smile and ask him if he’s ready to see what I bought for our anniversary. He says to wait, because he wants to show me his surprise first.
He steps to the side, and reveals our table- covered with capicola, sopressatta, proscuttio, eggplant, provelone, and artichokes from A&S Pork Store, and a big loaf of Il Fornaretto bread.
We ate like pigs, watched the end of the Phillies/Cards game, and passed out on the couch. It was awesome.
AND THIS IS WHY OUR MARRIAGE WORKS.
Clockwise from front: Apple Maple Crisp, Cinnamon Bun, Speculoos, The Ebinger
Apple Maple Crisp: Apple cake, vanilla buttercream, roasted apple butter, oat crisp, maple syrup
Cinnamon Bun: Cinnamon sugar cake, cream cheese buttercream, cinnamon butterscotch, streusel
Speculoos: Brown sugar spice cake, speculoos buttercream, chopped ginger and stroopwaffels
The Ebinger: Chocolate cake, chocolate custard buttercream, chocolate fudge, cake crumbs
Available at: Robicelli’s at DeKalb Market: Flatbush Avenue Extension & Willoughby Street, Downtown Brooklyn Robicelli’s at Madison Square Eats: Corner of 25th Street & 5th Avenue Cafe at Sam’s Bakery: 94th Street off Third Avenue, Bay Ridge Aloha Grinds: 76th Street and 3rd Avenue, Bay Ridge Bagel Schmagel: 76th Street and 3rd Avenue, Bay Ridge Crespella: 7th Avenue off 9th Street, Park Slope Tazza: Clark Street off Henry AND Henry Street off Atlantic, Brooklyn Heights Battery Place Market: 77 Battery Place, Battery Park City Cake Shop: Ludlow Street btwn Stanton & Rivington, LES Joe Columbia University: W 120th btwn Broadway & Amsterdam, Morningside Heights Queen City Cupcakes (Closed Monday- Flavors for Tuesday): 62 West Main Street, Patchouge, Long Island Red Hook Lobster Pound: 284 Van Brunt Street, Red Hook (Whoopie Pies Only)
Thanksgiving has finally arrived, and so marks the unofficial end of fall. We’ve had good one, filled with lots of happy memories, and lots of great seasonal flavors. This is the last time you’ll be seeing most of these until next year, so make sure you enjoy them before they go back in the vault!
We are doing ALL of our deliveries today, so that we can spend the next few days with our kids putting up the tree, hanging our stockings, and stuffing our faces before the madness of the holiday season begins. We’ll be back to our normal delivery schedule on Monday, and posting our holiday market schedule very soon (you’ll be seeing TONS of us from now until Christmas).
Aaaannnnd I forgot to take pictures of these before I left the kitchen tonight. I had a really long day. I mean, we did six flavors and close to 1,000 cupcakes, just the two of us! It’s a miracle I’m typing relatively coherently right now. I fully expected this post to be 95% misspelled, peppered with curse words and threats against the Church of Scientology (you know, for funzies). Just close your eyes and envision the beauty of the cupcakes- trust me, they’re sexy as all hell.
CHOCOLATE PUMPKIN CHEESECAKE: pumpkin cake, cheesecake buttercream, chocolate ganache dip
SWEET POTATO PIE: sweet potato cake, vanilla buttercream, bourbon glazed pecans
MAPLE WALNUT: maple walnut cake, maple-spiked buttercream, maple glazed walnuts
BUTTERNUT SPICE: butternut squash cake, vanilla buttercream, spiced pumpkin seeds, butternut squash seed oil
APPLE MAPLE CRISP: apple spice cake, vanilla buttercream, roasted apple butter, oat crisp, pure Vermont maple syrup
BEA ARTHUR: black coffee infused chocolate cake, cheesecake buttercream, espresso ganache
Available at:
HOM- 88th St and 3rd Ave, Bay Ridge
CAFE AT SAM’S BAKERY- 94th Street off 3rd Ave, Bay Ridge
BLUE APRON FOODS- Union St. off 7th Ave, Park Slope
CAFE 474- 4th Ave off 11th St, Park Slope
CRESPELLA CREPE & ESPRESSO BAR- 321 7th Avenue at 9th Street, Park Slope
MARKET- Cortelyou Road btwn Westminster & Argyle, Ditmas Park
FARMACY- Corner of Henry and Sackett, Carroll Gardens
TAZZA CAFES- Henry off Atlantic and Clark off Henry, Brooklyn Heights
CAKESHOP- Ludlow btwn Stanton & Rivington, Lower East Side
LILY O’BRIEN’S AT BRYANT PARK- E40th btwn 5th and 6th, Midtown

The holidays are beginning, meaning it’s menu planning time! And what better way to celebrate Thanksgiving than with an assortment of our seasonal cupcakes? Thanksgiving will the the last hurrah for many of these flavors, so grab a few dozen and stuff your gobs!
Chocolate Pumpkin Cheesecake: Pumpkin cake with cheesecake buttercream, dipped in chocolate ganache
Sweet Potato Pie: Sweet potato cake with vanilla buttercream and brown butter-bourbon pecans
Butternut Spice: Butternut squash cake with vanilla buttercream and spiced pumpkin seeds
Apple Maple Crisp: Apple spice cake with vanilla buttercream, roasted apple butter, oat crisp and locally sourced maple syrup
Bea Arthur: Black coffee infused chocolate cake with cheesecake buttercream and espresso ganache
At the request of many of our Midtown friends, we’ve decided to repeat last weeks flavors for this week’s Monday delivery. We debuted three new flavors, two of which are seasonal and will go back into the vault til next fall in only a few short weeks! Make sure you enjoy them while you still can.
Dark Chocolate Dulce
Apple Maple Crisp
Butternut Spice
Boston Cream
Available Monday morning at:
Market- 1211 Cortelyou Road, Ditmas Park
Tazza Cafes- Henry off Atlantic and Clark off Henry, Brooklyn Heights
Radish- Bedford Ave and N8th, Williamsburg
Cakeshop- Ludlow St btwn Stanton and Rivington, LES
Lily O’Briens at Bryant Park- E40th St btwn 5th and 6th Aves, Midtown
We are having one of the most spectacular weeks of our lives over here! First, if you follow our Twitter, you’ll have seen that we spent all of Tuesday at beautiful Terhune Orchards and Farm in Princeton, NJ, and we brought home a ridiculous amount of delicious local produce for cupcakes! Our sons Atticus and Toby picked over 80lbs of apples which we are turning into apple cakes and apple butter, both of which are featured this week. We also used this field trip as an excuse to go to The Bent Spoon and grab tons of ice cream, as it’s without question our favorite artisan food shop in the entire world. If you ever have a free day and a car, you must make the trip down there- it’s the greatest food experience I have ever had in my entire life.
Then tonight, we were joined in the kitchen by the amazing Ms. Liza de Guia, who shot a piece on us for her James Beard nominated series FOOD CURATED! We are both huge fans of her work, so it was an amazing honor to have her profile us (not to mention, she’s just such an awesome chick to hang out with). So in honor of her visit, we created three new flavors to debut this week! I am especially in awe of how delicious the butternut squash came out (made with local squashes courtesy of our friends at the Greene Harvest CSA), so you need to try that one.
And finally, we have gotten word that the McRib is back! This has absolutely nothing to do with cupcakes, or is remotely good for you, but we’re still going to hit up McDonalds and devour them like it’s 1988. Go McRib!
And now- this weekends flavors!
NEW!!! Butternut Spice: Butternut squash cake with vanilla buttercream, candied spiced pumpkin seeds, drizzled with butternut squash seed oil
NEW!!! Dark Chocolate Dulce: Dark chocolate cake with dulce de leche buttercream, drizzled with dark chocolate and sprinkled with sea salt flakes
NEW!!! Apple-Maple Crisp: Apple cake with vanilla buttercream, roasted apple butter and oat crisp drizzled with Vermont maple syrup
Boston Cream: Vanilla cake with vanilla custard buttercream, dunked in chocolate ganache
Available Thursday at:
HOM- 88th St and 3rd Ave, Bay Ridge
CAFE AT SAM’S BAKERY- 94th Street off 3rd Ave, Bay Ridge
BLUE APRON FOODS- Union St. off 7th Ave, Park Slope
CAFE 474- 4th Ave off 11th St, Park Slope
FARMACY- Corner of Henry and Sackett, Carroll Gardens
TAZZA CAFES- Henry off Atlantic and Clark off Henry, Brooklyn Heights
FLYING SAUCER CAFE- Atlantic Ave btwn 3rd Ave and Nevins, Boerum Hill
MARKET- Cortelyou Road btwn Westminster & Argyle, Ditmas Park
Available Friday at:
RADISH- Bedford Ave off N8th, Williamsburg
CAKESHOP- Ludlow btwn Stanton & Rivington, Lower East Side
LILY O’BRIEN’S AT BRYANT PARK- E40th btwn 5th and 6th, Midtown